Valentino Vettori
Valentino Vettori, founder of Arcadia Earth, is an experiential artist dedicated to reimagining how people interact and engage with the environments surrounding them. Vettori is driven by a growing awareness of the ecological challenges we face and a more profound desire to inspire emotional experiences. His vision for Arcadia Earth was born in 2017 out of Vettori's promise to environmental activist Paul Hawken that he would channel his craft to inspire positive environmental change. Arcadia Earth first opened in New York in September 2019. After successful runs in New York, Las Vegas and Saudi Arabia, Vettori is bringing the 17,000-square-foot immersive experience to Toronto. It’s the first multi-sensory art exhibit designed to challenge the mediums through which we spread environmental awareness and instigate systemic change. With more than 20 years of experience working with leading fashion institutions, Vettori designed interactive retail experiences and innovative spatial relationships between consumers and brand environments. Combining his extensive expertise in creating experiential environments with a mission to educate the public on the growing climate crisis, Vettori has created a powerful and intimately personal exploration of the plight of our planet through human scale art installations and the futuristic lens of augmented and virtual reality.